Product management, Design & Research for Digital Products & Services.
Portfolio & Linked in below, but first, a mini manifesto...
A design process that ensures fit for purpose by involving users at each stage of the process ..because you get feedback faster with more detail
you shouldn't assume you know everything, but nor should you assume you know nothing
For when you can watch a user:
We’ve seen 👀 a user to this...
Therefore, I think 🤔 if we change this...
this will happen 🧪.
When you can't: Analytics, Participatory research, Critique, Culture, Heuristic evaluation
define a requirements in terms of what the user it trying to achieve and why.
Design experiences, not just screens.
Draft a user experience, get feedback early, and specify in high fidelity.
Get in touch on Linked in or check out my portfolio